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| | Reason Why Advertising vs "Image" Advertising At the beginning of XXI century, companies take extreme care when formu¬lating and executing sales promotions and advertising campaign. In some emerging markets, advertising efforts can raise eyebrows if companies appear to be exploiting regulatory loopholes and lack of consumer resistance to intrusion. |
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| | "Let the beauty you love be what you do," is one of my favorite quotes by Rumi. It is also an invitation to a powerful and transformative way of being and doing. Whether it is the way you make your bed or prepare a meal, doing whatever you do from the energy and spirit of beauty is a transformational practice |
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| | Art for Arts Sake? Dear reader, before i begin my tirade of self assured blathering i would ask you to hold this question in your mind before you let your eyes scan further across the pre-mentioned text. |
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| | Expenditure in advertising is increasing in spheres like health, education and travel, in spite of recession and down sliding in some such as retail but luxury segment is much more stable. Advertising has become target oriented featuring holding capacity of its loyal customers. Television Advertising:- Television advertising is after all the art of nailing its consumers to loose off money on the products advertised. |
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| | Lakmé Fashion Week 2010 is just round the corner and the fashion industry is gearing up for another blast of pure beauty, indulgence and style. |
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